Signature Travel Network has recently partnered with the Indigenous Tourism Association of Canada to offer exclusive Indigenous Tourism Education Modules. These modules are a valuable resource for travel advisors looking to incorporate Indigenous tourism experiences into their itineraries.
Advisors now have the opportunity to design entire itineraries around Indigenous tourism or seamlessly integrate Indigenous-owned products into their existing offerings. This partnership provides a unique opportunity for advisors to showcase the rich cultural heritage of Indigenous communities in Canada.
The Indigenous Tourism Education Modules consist of three parts. The first part provides a comprehensive overview of Indigenous communities in Canada and their impact on tourism. The second part introduces ITAC’s accreditation program, “The Original Original,” highlighting the importance of authentic Indigenous experiences. The third part focuses on Indigenous experiences near cruise ports in Canada, offering advisors insights into unique travel opportunities.
ITAC emphasizes the importance of travel trade professionals taking an active role in learning about Indigenous peoples in Canada and the challenges they face. By participating in these modules, advisors can gain a deeper understanding of Indigenous culture and history, allowing them to create more meaningful and authentic travel experiences for their clients.
The Indigenous Tourism Education Modules will be exclusive to Signature members at the launch in September. This exclusivity provides Signature advisors with a competitive edge in the market, allowing them to offer unique and culturally immersive travel experiences to their clients. The modules will be available to the public on ITAC’s website in January, ensuring widespread access to this valuable resource.
Signature’s focus on highlighting Indigenous tourism aligns with its commitment to promoting diverse and inclusive travel experiences. By partnering with ITAC and Destination Canada, Signature demonstrates its dedication to supporting Indigenous communities and showcasing their unique offerings to travelers. This collaboration sets a positive example for the travel industry as a whole, encouraging other organizations to prioritize Indigenous tourism initiatives.
The Indigenous Tourism Education Modules offer a valuable opportunity for travel advisors to enhance their knowledge and skills in promoting Indigenous tourism in Canada. By engaging with these modules, advisors can create memorable and culturally enriching travel experiences for their clients while supporting Indigenous communities. Signature’s exclusive partnership with ITAC reflects a commitment to diversity and inclusion in the travel industry, setting a standard for promoting meaningful and authentic cultural exchanges.